Quoting tacit: "Rather, the single most important factor to a site's PageRank is the number of sites that link to it. If we can get more sites linking to FTM, our Google search position will go up."
I've gotten the impression that you're involved in education, so would it be possible for you (and, of course, all others with similar connections) to get your institution's IT/support website to link to FTM?
It would:
• Relieve your IT/support guys of some pressure (and, perhaps, save them from some embarrassment);
• get our message out to kids, the people most likely to spread the word fastest and farthest;
• mesh nicely with tacit's plan.