Since my post addressed Apple's crowing about the 15 billion d/l's, not the revenue they've generated, you response is pretty much non-responsive.
And a history of people "running amok" in a mostly fee, and otherwise cheap, candy store does not suggest that they'll do the same in a relatively pricey department store.
The new Great Equalizer is the SEND button.
In Memory of Harv: Those who can make you believe absurdities can make you commit atrocities. ~Voltaire