Hardware is Apple's real business, and I think that controlling which software runs on it should not be a part of their business model.
Doesn't seem like Apple needs too much help with their business model. Or is your "should" intended to connote an ethical, rather than financial, obligation?
User Experience is Apple's business, not hardware, and I think "make it just work" is a design philosophy whose success is largely responsible for the company's ascendancy.
In another thread, you implied that you view Steve Jobs as such a visionary that the company would be in serious trouble without him. What, exactly, would Apple be losing? Not a hardware guy.
