Joe,
prospective clients are not going to click download here to see a newsletter. Too much to ask. At least with html letter they see the text immediately. Still don't understand rich text, never seen it ever.
A PDF though is an attachment, so I think that's bad -- attachments are the #1 reason to block emails with filters. Great info, but seem the way I'm doing it is best way. Why my friend, who graduated Law school and is smartest guy around says he still has to look around and figure out how to see the images is beyond me.
