I heard Bob Eiger, the Disney CEO, being interviewed this morning on TV about this and he said in essence, we had the attractions for the princesses and the Tinker Belles, but we needed something for the boys. As a Disney stockholder, I think it is a brilliant investment demonstrating the fact Bob and Steve Jobs, have the imagination MIchael Eisner, Bob Eiger's predecessor at Disney, either lacked or lost. As a long time Disney fanatic I can vouch for the fact the Disney Magic that had been lost under Eisner's regime is back and as good as ever.